I had my first big craft show a few weeks ago (getting ready for my 2nd one - this week-end!!) and I learned a lot. I read a ton of websites, blogs, ect. about how to set up a craft show booth, so I thought I would throw in my 2 cents too. A lot of places said to build your booth up - get height! They also said to practice setting up your booth. This was a good idea. Below is a pic of my first set up idea. It went through a lot of changes....
Get height - just not too much - this is waaaay too much.
Above is what my booth ended up looking like. This was a pic from the end of the day, right before we took everything down. I sold a LOT of product, so the table was looking a little bare, but you can kind of get an idea of what it looked like.
When I started out the day I had this (I thought) super awesome step set displaying all my soaps. Sure it looked good, BUT I didn't sell anything until I got rid of the steps. They were pushing people away from my booth. Maybe people were afraid the soaps might fall if they touched them? Maybe it was cutting me off from my customers? Or maybe people just didn't like the color!
Literally, the minute we took the steps off the table - soap started to sell. As we were taking them off the table people were coming up and picking bars up to sniff. It made a huge difference!
People could not see the items displayed in these boxes. Not sure why, but through out the day I would point them out to each customer and then they would see them - other wise it was like they were invisible!
That's my super awesome apron on the table - the pocket fits my iphone with paypal reader perfectly!
I sold ZERO liquid soap. Everyone says they like liquid soap, but no one bought any....they all bought bar soap. Which makes me happy! Because I think my bar soaps are so much nicer than my liquid soap. Liquid soap is fine, but bar soap is amazing.
I sold a lot of lotion. Sadly I sold out of some scents and had people coming back at the end of the show wanting to buy the sold out lotion - sorry! It went fast!
Favorite lip balm flavor? Vanilla bean.
I have realized that making lip balm is not my favorite thing to do LOL! It takes FOREVER. I spent one whole day - more than 8 hours making 60 lip balms. They are so putzy - with the little labels and everything. I guess I just like making soap better :)
I had testers available for the lotions and little spoons. Also clean and used bowls to collect the used tester spoons. Some how I forgot 2 of the tester pots at home. I was kicking myself all day about that, because people would invariably want to test the one I didn't have.
Beginning of day (above)
End of day (below)
And now I need to go get ready for this week-ends show!